Construction of Characteristic Town Brand Color Systems: Color Extraction Based on Regional Landscape Architecture

نویسندگان

چکیده

The brand image design of characteristic towns already becomes the way to improve awareness and promote propaganda in many towns. However, during color system construction towns, differences natural geography cultural landscape have resulted universal differentiation but constructions are very similar lack scientific basis or differences, even deviate from original intention town building. Given difficulty development we proposed a strategy build according extraction regional buildings. With Xiaolan Town Zhongshan City Guangdong province as example, features plants architecture were extracted on comprehensive landscapes. library for was acquired through data analysis, colors historical buildings integrated with modern science technology elements. introduction building graphs, deep connection between visual enhanced. This offers some values theoretical guidance exploring systems guiding innovative strategies designers.

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ژورنال

عنوان ژورنال: E3S web of conferences

سال: 2021

ISSN: ['2555-0403', '2267-1242']

DOI: https://doi.org/10.1051/e3sconf/202123603037